Tactile Finance introduces a new tool for residential real estate professionals that accelerates buyer/seller decision-making
Seen As: Providing next generation digital tools that close the gap in the sales process by integrating financial strategies from the start, for purchases or sales of properties
May 7, 2015, NEW YORK, NY -- Tactile Finance releases a new tool that gives real estate professionals the ability to effectively help their customers figure out their best options for financing the home of their dreams and also maximize net sale proceeds.
According to the National Association of Realtor's 2014 Home Buyer and Seller Generational Trends report, 87% of people who bought homes thought that it was a good investment, with 71% saying it was better than or as good as investing in stocks.
It is no wonder then, that a critical piece of buying a home or an apartment is the financing aspect. In fact, in a recent survey done by Tactile Finance, NYC real estate agents indicated that about 80% of their clients seek their advice or guidance about mortgages.
Tactile Finance is addressing this need with the introduction of a new product for real estate agents, a powerful, yet easy to use set of tools that allow residential real estate professionals to incorporate financing information into the process from the start. By starting with the end in mind, Tactile Finance is streamlining the process for working with buyers and sellers and increasing an agent’s success rate.
With Tactile Finance’s tools, a real estate agent gives clients a complete picture of home financing options simply by adding in home details. Once done, the tool lets clients toggle through multiple financing scenarios for any number of properties.
Unlike a mortgage calculator, Tactile Finance's tools come loaded with all the details for different loan products and important details—like mortgage interest deduction--into a single screen that can be seen on an ipad, phone or over the web in a secure screen sharing session. The visual and interactive design shows all details with no fine print. It also provides necessary home financing data for home sellers in order to gain visibility into net sale strategies, no matter what their current home financing is.
"This is the most advanced, innovative tool that I have found to serve my clients in order to achieve the best results possible on a sale or on a purchase. In a highly competitive market, this makes a difference. It fits with my mission to provide my clients with the highest possible service," - Widger Froda, real estate professional, Halstead.
Particularly in markets where there is very little inventory, buyers need to be prepared and really know what their financing options are so that, when they see a property, they can move very quickly. For sellers, effective pricing strategies can now be visualized and become a central and clear part of real estate agents’ value-add. Tactile Finance’s new release brings financial sophistication and a higher level of service to real estate agents’ arsenal when working with clients.